Global Campaign Manager - Interim

Why we are here  
Tony’s Chocolonely is committed to ending exploitation in cocoa. We are an impact company that makes chocolate, not a chocolate company that makes an impact. With incredibly tasty chocolate, we lead by example, demonstrating that ethical practices and success can go hand in hand. Through Tony's Open Chain (TOC), mission allies like Albert Heijn, Ben & Jerry's, Jokolade, and Aldi have embraced a fairer, more transparent supply chain for their chocolate.   

Now we are on the hunt for an interim cover for our Global Campaign Manager role in Amsterdam! This is a unique opportunity to gain hands-on marketing and communications experience in a growing impact company, all while making a significant positive impact in the world of cocoa.  

Here’s what you’ll do

The #1 goal of this role is to create awareness of Tony’s brand and mission in 4 key markets – The Netherlands, the United States, the United Kingdom, and Germany. This role is responsible for Tony’s product campaigns, overseeing the product campaign and content strategy.  Other product marketing workstreams include developing and executing a strategy to build taste perception of Tony's products with shoppers and consumers, streamlining and improving the campaign process, and project communication with key stakeholders. This role is the go-to person for product campaign/marketing-related inquiries, as well as for our owned global social strategy.  

All wrapped up

• Overseeing and executing the roll-out of our newly developed culinary identity and strategy to improve taste perception of Tony's products in key markets.  

• Increasing awareness of taste related attributes by launching appealing global campaigns and tasty product communications across markets to drive consideration to trial. 

• Strengthening shopper marketing execution. 

• Leading seasonal and product campaign strategies and processes. 

• Supporting campaign development for the next global product launch. 

• Be the key point of contact across the entire company for product campaign communications strategy and any product communications related requests. 

• Be the key point of contact across the entire company for our owned global social strategy, ensuring strategy implementation and usage of tracking tools.   

• Ensure engagement and involvement of all different stakeholders and build internal momentum behind campaigns and tasty product communications. 

• Work hand in hand with internal creative team and external agencies throughout concepting and creative production process. 

• Work hand in hand with product team for all product marketing workstreams.  

• Be the guardian of the brand whilst keeping an overarching view on content, ensuring consistency on all channels and throughout all campaigns. 

• Be the budget owner of the product campaign and product content production budget. 

• You have proven strong results in project management and solid stakeholder management skills.  

• Bigger picture thinking: you understand the wider marketing context and are able to apply that in all your work to get the most effective results. 

• Agility: you have the ability to deal quickly with changes.  

• You are strategic but also have the ability to work on execution if needed. 

• You have an understanding of challenger brand marketing or scale up experience. 

• You have significant experience in marketing and brand management/communications roles. 

• You are fluent in English. 

• Raise the bar. You challenge yourself and Team Tony’s to increase our ambition and to accomplish our mission. Make mistakes along the way and learn from them.  

• You believe wholeheartedly in Tony’s mission. You live our core values: outspoken, willful, entrepreneurial and makes you smile. 

Here are the hard facts:  

• Starting mid-February, you'll be part of our Tony's team until mid-September  

• We are all about being more in person than apart; this means we offer flexibility but see each other in our Amsterdam office on average 2-3 days a week. More is great too!  

Our benefits (the icing on the cake)

At Tony's you will get the opportunity to be part of something extraordinary; first and foremost, by making a real impact in the world but also enjoying the nice benefits we provide as you help us succeed. We’re dedicated to enabling all Tonys to grow and develop their careers and therefore we offer training programs, regular feedback cycles, coaching and a generous L&D budget. We also offer a wide range of additional benefits, including a free lunch, minimum of 28 holidays, inspirational team updates, unforgettable quarterly events, and unlimited chocolate.

But we also know chocolate won’t cover the bills, so we’ve made sure your salary is just as rewarding. For this role that means a salary between €63-78k on a yearly basis.

Sounds like you?  

If you're ready to take the chocolate industry to new heights with us, we'd love to hear from you!  

Everybody is welcome to apply. From classics to limited editions, we know that different flavors make life more inspiring. And not just in our chocolate assortment. At Tony’s, we welcome everyone with equal enthusiasm – regardless of race, color, age, gender, sexual orientation, nationality, disability or veteran status. Crazy about chocolate, serious about people.